Times Square booth hours
Hours shift seasonally — confirm on TDF before you go.

Now on Broadway
An original, new musical comedy about timing, connections, and unexpected detours.
Read more on Wikipedia (opens in a new tab)76/100
Houses are 76.3% full lately, selling about $580,705 a week, with sales trending up (+1.7%/week). Built from real ticket sales — not a profit guess.
$635,332
Likely somewhere between $353,372 and $917,292, based on the last 33 weeks.
What could move it
10/100 · low
Current capacity: 73% · Recent trend: +0.8 pts/wk. A warning sign from empty-and-falling seats — not a prediction that it will close.
| Week ending | Sales | vs last wk | How full | Avg ticket | That week |
|---|---|---|---|---|---|
| Jun 14, 2026 | $597,341 | up ▲ $18,999 | 73% | $97 | ☔ 3 rainy days |
| Jun 7, 2026 | $578,342 | down ▼ $17,195 | 81% | $98 | — |
| May 31, 2026 | $595,537 | down ▼ $57,825 | 76% | $93 | 🎉 Memorial Day |
| May 24, 2026 | $653,362 | up ▲ $77,188 | 83% | $94 | ☔ 4 rainy days |
Not spotted on TKTS yet
This show has been full price on our watch — we'll log it the moment it hits the TKTS discount board, and start tracking how deep the cut goes.
Industry analytics built from the box-office data — where this show sits on price, what the weeks ahead look like, how it compares to its peers, and the scheduling outlook.
Pricing looks balanced: 78% full and within 21% of Broadway musicals. Hold, and revisit around holidays and known demand spikes.
Production details, synopsis, poster, and cast come from this show's Playbill page; weekly sales from the Broadway League report via Playbill; discount data from the public TKTS Live board. BoothHistory is an independent tracker, not affiliated with this production, the Broadway League, or TDF.
Gold area = weekly ticket sales (left axis); the blue line = how full the house was (right axis, %). Dashed lines mark Tony Awards night.
What the typical seat actually sold for — total box-office sales divided by seats filled, week by week. This is the all-sales average, not the discounted TKTS price.
Source: Broadway League grosses via Playbill · 33 weeks.Every week's full grosses board →
| May 17, 2026 | $576,174 | down ▼ $22,770 | 77% | $89 | — |
| May 10, 2026 | $598,944 | up ▲ $92,355 | 80% | $89 | 🎉 Truman Day |
| May 3, 2026 | $506,589 | down ▼ $32,764 | 69% | $88 | — |
| Apr 26, 2026 | $539,353 | up ▲ $10,474 | 72% | $90 | ☔ 3 rainy days |
"vs last wk" is the change in weekly ticket sales. "That week" flags weather and holidays that can nudge attendance up or down.
Benchmark and signals only, from public grosses — not a guaranteed outcome. Validate against your own sales pacing before changing prices.
Solid bar = expected weekly gross; lighter bar = upper range. ★ marks a holiday or event week.
Projection is a damped trend adjusted for season + holidays; runway is a straight-line read of the recent capacity decline, not a closing prediction. Planning input only.
Among 5 comparable musicals, this show ranks #5 of 5 on weekly gross, #4 on how full, #5 on ticket price.
| Show | Weekly gross | How full | Avg ticket | Trend | Tonys | Reviews | Socials |
|---|---|---|---|---|---|---|---|
| Schmigadoon! | $746k | 89% | $100.55 | up ▲ 9.5% | — | — | — |
| Operation Mincemeat | $702k | 91% | $121.71 | down ▼ 2.5% | — | — | — |
| & Juliet | $697k | 86% | $98.99 | down ▼ 2.9% | — | — | — |
| SIX: The Musical | $571k | 69% | $100.48 | down ▼ 2.5% | — | — | — |
| Two Strangers (Carry a Cake Across New York) | $568k | 75% | $91.11 | up ▲ 1.5% | — | — | — |
Peers are running shows of the same type, nearest in weekly gross. Recent-weeks averages from public grosses; Tonys / reviews / socials populate as those datasets load.
Lean in: Aug 9 (+7%), Aug 16 (+7%), Aug 23 (+7%).
Soft stretch: Nov 1 (-11%), Nov 8 (-11%), Nov 22 (-11%) — plan promos or trims.
★ = a holiday or marquee event lands that week. Green = historically stronger, amber = softer.
Seasonal pattern from this show's own grosses; day strength is inferred from discounting, not measured attendance. Directional planning input — pair with your own sales pacing.
Pick the window you're scheduling and we'll project each week against this show's seasonal pattern and the NYC calendar — so you can load up the strong weeks and plan promotions for the soft ones.
18 weeks (Aug 2 – Nov 29): 5 historically strong, 4 soft, 9 average.
Load up: Aug 2 (+7%), Aug 9 (+7%), Aug 16 (+7%), Aug 23 (+7%).
Support with promos: Nov 1 (-11%), Nov 8 (-11%), Nov 15 (-11%), Nov 22 (-11%).
Run full schedule at standard/premium pricing — protect inventory, minimal discounting.
Run full schedule at standard/premium pricing — protect inventory, minimal discounting.
Run full schedule at standard/premium pricing — protect inventory, minimal discounting.
Run full schedule at standard/premium pricing — protect inventory, minimal discounting.
Run full schedule at standard/premium pricing — protect inventory, minimal discounting.
Standard week — hold your normal schedule and pricing.
Standard week — hold your normal schedule and pricing.
Standard week — hold your normal schedule and pricing.
Standard week — hold your normal schedule and pricing.
Standard week — hold your normal schedule and pricing.
Standard week — hold your normal schedule and pricing.
Standard week — hold your normal schedule and pricing.
Standard week — hold your normal schedule and pricing.
Softer demand — support with targeted promotions and watch your weeknight houses.
Softer demand — support with targeted promotions and watch your weeknight houses.
Softer demand — support with targeted promotions and watch your weeknight houses.
Softer demand — support with targeted promotions and watch your weeknight houses.
Standard week — hold your normal schedule and pricing.
Projection only — built from this show's historical seasonality and the recurring NYC calendar (holidays, Broadway Week promos, parades). Pair with your own sales pacing and marketing plans.